I was absolutely delighted to partner with my clients the incredible Samantha Lane of Sam Lane Photography based at King's Cross St Pancras - Owner, Photographer and Marketer - What a beautiful combination! Anyone that knows me, knows I love UK Hospitality as much as a good Wedding! Me and Sam (Sam also being the Founder of Camden Weddings) met by chance a few years back and collaborated on various projects when I was in my former role looking after sales and marketing at Fuller's (Fuller, Smith & Turner). A natural fit, it seemed we were destined to work together again.
Myself and Sam reviewed her business plan and together we developed a creative marketing strategy with original brand concepts to support a complete re-launch of Camden Weddings. It's been a busy year looking after all things marketing and business development, helping 45+ hospitality venues and wedding suppliers bounce-back during the ongoing pandemic. Achievements this year so far have included - Partnering with Sam Lane Photography, developing creative video promotional packages and collateral, providing ongoing consultancy with content direction including all copywriting, featured blogs, videos and social media management, organising & administering events from virtual webinars to corporate networking (most recently 'Bubbles & Bites' in Partnership with St Pancras By Searcys Champagne Bar - Located on The Grand Terrace next to Eurostar at St Pancras International); as well as curating a syndicated service for those who do not have the resources or lack in-house expertise supporting all businesses within the network looking to attract more customers as well as raise brand awareness targeting those wishing to get married within the fabulous London Borough of Camden. Despite a challenging 2021 I managed to improve and sustain Sam's SEO, increase website traffic through organic channels and doubled the social media engagement resulting in Sam securing new business, lead generation, partnership opportunities and referrals.
It’s been brilliant working with Sam and her businesses and I’m super excited to be a part of the Camden Weddings journey in 2022!
Check out some of the latest Content and Social Media for Camden Weddings here:
Website & Featured Blogs: www.CamdenWeddings.co.uk/blog